Julie Frizzell FInstLM

Founder of Dressage Coaching UK

Leadership and Management Consultant 

Retired in 2007 at 38 after 21 years of fun in the Royal Air Force, retiring as a Wing Commander

A unique, personalised approach to the training, development and coaching of specifically grass roots riders has established Julie as one of the most effective flatwork trainers/coaches for aspiring walk/trot/prelim to affiliated medium level riders & trainers.  Having now trained more than 250 riders, the successes are endless but, importantly, what counts is that individuals' ambitions are always our priority.

By combining an exceptionally strong professional background in HR, strategic business management, leadership and training with a genuine love for developing horses and riders you really do get the best of both worlds - a real people person and a people person who can help you help your horse!

By working with us, we guarantee you will smile and enjoy your dressage/pleasure riding coaching session. Could you imagine 'doing dressage', enjoying it and wanting to get out there and school? We can help you achieve that .......

Julie trains regularly with highly respected trainers and judges and has worked up to PSG/Inter1 level at home and competed and produced horses from novice to advanced.   In recent years, she's concentrated on specialising in grass roots riders, with clients successes being more important to her than her own; she still rides for fun and personal (riding) development.

She works continually on personal development (both riding and coaching) to expand both her knowledge and the ability to help others.  She enjoys working with both rider and horse and, having been through confidence crisis herself, knows the challenges some of us face sometimes to even just get on a horse.

Having had a variety of horses, of all ages, abilities and needs, Julie can help you achieve your ambitions, whether it's affiliated dressage or confidently hacking happily.  Pictured above is Joe who Julie has taken from Prelim to Advanced and his stable companion is Morgan (below), a rescue horse, who cost 'meat money', couldn't be near a human for weeks when he arrived and took 18 months to be confident under saddle.  A happy hacker, he now 'plays' at flatwork (when the sun is shining, there's no wind, rabbits or squirrels with machine guns - oh and you don't ask for canter right!) with some very modified exercises due to injuries from his previous life; he is finally enjoying hacking on his own and with Joe and his successes are just as important to Julie as Joe's are.